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How it works
Three steps from a blank calendar to a quarter of approved topics, no spreadsheets required.
Connect your site
We crawl your homepage, top-performing articles, and Google Search Console history to learn what your brand sells, who it's for, and what already ranks.
Get topic and keyword ideas
Our planner clusters keywords by search intent, scores them against your domain authority, and proposes topics that fill real gaps in your topical map.
Approve the calendar
Reorder, swap, or kill ideas. One click sends approved topics to your writing queue, where the AI article generator turns them into drafts.
What you can do
Every feature is tuned for one job: helping you decide what to publish next, with confidence.
Keyword clustering
Groups thousands of queries into intent-tight clusters so each article targets a real topic, not a single keyword.
Search intent classification
Tags every cluster as informational, commercial, navigational, or transactional so you write for the right SERP.
Topical authority mapping
Visualizes which topics you already own and where your topical authority is weakest, so you build pillars instead of orphan posts.
Competitor gap analysis
Pulls keywords your top three competitors rank for and you don't, ranked by traffic potential and difficulty.
Brand-aware suggestions
Every topic is filtered through your brand description, audience, and existing content so you don't get generic SaaS slop.
Drag-and-drop calendar
Quarterly view with weekly cadence presets. Move a topic and dependencies (briefs, drafts, internal links) follow.
What teams use it for
Launching a new site
Generate the first 30 articles to seed topical authority around your money pages, then iterate based on Search Console signal.
Refreshing stale content
Surface decaying articles, cluster them with new keywords, and schedule rewrites alongside fresh posts.
Building a topical cluster
Pick a pillar topic, get every supporting subtopic and internal-link target laid out in one visual map.
Frequently asked questions
How does the planner pick topics?
It combines three signals: keyword data (volume, difficulty, SERP shape), your existing content (what already ranks and what's missing), and your brand context (audience, products, tone). Topics are scored by expected traffic per effort, not vanity volume.
Do I need Google Search Console?
Connecting GSC makes the planner roughly 3x more accurate because it sees real positions and queries for your domain. You can still run without it, but the topic scoring leans on third-party keyword data instead.
Can I edit topics before they go live?
Yes. Every suggested topic is editable: rename it, change the target keyword, swap the intent, or kill it entirely. Approved topics go to the writing queue, rejected ones stay archived for later.
How many topics can I plan at once?
There is no hard limit. Most teams plan 30 to 90 articles per quarter. The planner re-ranks the full backlog whenever you connect new data or approve new posts.
Does it write the articles too?
Planning and writing are separate steps. Approving a topic sends it to the article generator, which turns the topic into a publish-ready draft. You can also approve a topic without writing if you want a human writer to handle it.
What if my niche is unusual or low-volume?
The planner falls back to long-tail clusters and competitor-based discovery when traditional volume data is thin. It explicitly flags when a topic is low-confidence so you can review before approving.